Based on the company structure, the management accounts and budgeting are developed. They are interrelated as for a financial effect estimation it is necessary to compare actual indicators of activity with planned (budget). The system of key performance indicators allows the company management to see the-+ business as a whole without being absorbed in details. By the use of KPI, the company management can look through only one page of the report to find out development and condition of the company.
Sales Department
In general, the workflow of Sales department consists of several consecutive processes: customer relationship, receipt of orders, shipment and receipt of payment. Based on these processes the company management can figure out the following key performance indicators:
- Customer debts
- Shipment completed
- Volume of earnings
- Outturn
It would be reasonable to add this list with indicators connected with development (for example, considering quantity of the invoices billed to new clients). The motivation system should be added to those key indicators as well. In the majority of companies which have a client database, sellers do not search for new clients. Therefore it will be logical to pay them one award for constant clients, and to pay a higher award for attracting new client to encourage sellers. For this purpose it is necessary to add a corresponding line in the budget of sales and to track quantity of new invoices.
KPI used in production and service divisions
The most commonly used KPI in production are as follows:
- Make quantity
- Actual fulfillment of production plan
- Machine utilization
- Staff utilization
Production and service divisions maintain sales and marketing departments by providing service functions. Service divisions are obliged to work so that the client of the company has been satisfied by quality of the services rendered to the client. First of all service divisions should be estimated by means of quality indicators:
- Timeliness of deliveries
- Lack of down time
- Plan fulfillment
- Norm fulfillment
- Customer satisfaction
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